Impel is driving the AI revolution in automotive—fueling seamless experiences, stronger relationships, and serious business growth. Our end-to-end AI Operating System unifies every touchpoint, empowering teams to move faster, work smarter and stay ahead.
F&I Advantage
Turn F&I from an Add-On to a Must-Have
Give every shopper a clear view of their options right when they’re most engaged. F&I Advantage brings warranty and protection products out of the back office and into the buying journey, making coverage simple, transparent, and confidence-building from the start.
Stop Sneaking F&I in the Back Door
F&I sales don’t have to be blindside moments. Enter F&I Advantage: a simple, smart tool that introduces warranty and protection plans right on the VDP—before buyers even set foot inside. No surprises, just smarter shopping.
Why Dealers Love It
Make F&I Make Sense
Most shoppers don’t buy what they don’t understand. Traditional F&I comes at the end of the deal—when consumers are least prepared to decide. It’s no surprise that 63% say they’d be more likely to buy if they learned about products sooner (Cox Automotive). Impel’s F&I Advantage flips the script, introducing warranty and protection options earlier in the journey—educating shoppers, boosting confidence, and driving real results.
“We made ZERO changes to our F&I process—just added Impel. The attachment rate set a new record. Sales reps even use the Needs Assessment quic before the hand-off now. It’s a better experience all around!”
Jared Black, GM, Larry H. Miller Toyota of Boulder
How It Fits
- Fully tailored to your dealership’s products and inventory
- Live on your site in under 48 hours—no process changes required
- Built to scale across new, used, and CPO vehicles
Did You Know?
89% of customers are more likely to meet with an F&I manager after pre-education on the dealer’s website.
Source: Impel customer survey
Sell Transparency, Not Tension.
Be the dealer that educates, not surprises—and watch attachment rates (and margin) soar.