Impel Named to the 2026 Inc. 5000 List, Ranking Among the Top 50 Fastest-Growing AI Companies for a Second Consecutive Year Read More
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  • Why Impel
    Why Impel?
    Impel is driving the AI revolution in automotive—fueling seamless experiences, stronger relationships, and serious business growth. Our end-to-end AI Operating System unifies every touchpoint, empowering teams to move faster, work smarter, and stay ahead.
    See Why Impel Stands Out
    OEM Programs
    Certified and co-op eligible solutions backed by the best OEMs in the biz.
    Partners
    World-class partners in every corner of the globe.
    Integrations
    Plug in. Sync up. No tech stack left behind.
    Security & Compliance
    Built-in enterprise-grade security that’s always on guard.
    Business professionals discussing Impel AI's customer lifecycle management on a digital screen.
    Video

    The Future of AI in the Automotive Industry

    Explore the future of AI in automotive with Impel customers and executives. Learn how Automotive AI acts as a dealership’s “central nervous system,” managing the entire customer lifecycle and driving engagement.
  • Platform
    Platform Overview
    Meet the only enterprise-grade Automotive AI Operating System built for every business, every team, and every touchpoint. Impel transforms how work gets done—streamlining operations, scaling impact, and unlocking performance at every turn.
    Explore the Impel Platform
    Sales AI
    Sell smarter. Book showroom appointments faster. And close like a machine.
    Chat AI
    Your best rep—cloned, caffeinated, and ready to convert, 24/7.
    Voice AI
    Your personal Digital Voice Assistant. Turning every call into a tracked opportunity.
    Merchandising AI
    Make your VDPs the main attraction—so customers scroll, stop, and shop.
    Service AI
    Keep your service bays full and your customers coming back.
    Marketing AI
    Turn every touchpoint into loyalty fuel that lasts a lifetime.
    Happy couple and salesperson examining a car at a dealership.
    White Paper

    The Transformative Power of Automotive AI in Dealership Sales & Service Operations

    Want to see how Impel integrates with your tech stack?

    Discover our integrations here
  • Solutions
    Automotive DealerAutomate the grind and crank up efficiency across the entire customer lifecycle.OEMOne voice. Every dealer. Perfectly on-brand, every single time.Specialty Vehicle DealerBuckle up. Your digital interactions just got a high-octane upgrade.
    Enterprise Dealer GroupUnlock enterprise efficiency and scale without limits.AgencyRun smarter campaigns with data that drives and automation that flies.
    Automotive sales associate working at a dealership with cars in the background.
    White Paper

    How enterprise dealer groups are rethinking Fixed Ops with AI

    Sales & BDCClose faster, sell smarter, and never let a hot lead go cold.MarketingLaunch faster, smarter campaigns with AI-fueled insights and intelligent automation.Executive ManagementCommand growth from the driver’s seat with zero blind spots.
    ServiceBoost revenue and retention with more fixed ops magic and less manual mayhem.MerchandisingTransform your digital showroom into a scroll-stopping experience that sells.IT & OperationsUnify data, future-proof operations, and grow with confidence.
    Confident businesswoman standing outside a car dealership with modern glass facade.
    Blog

    Are AI-powered dealerships the future? A look at performance

    Sales ConversionFrom hot leads to sold rides—at record-breaking speed.Customer ExperienceTurn every touchpoint into a loyalty engine that wows every time.Operational EfficiencyDitch the drag—shift your operations into efficiency overdrive.
    Service RetentionKeep your bays full and your loyalty meter maxed, all on autopilot.Customer Loyalty Concierge-level care that keeps them coming back again and again.
    Two men in suits with serious expressions, logo of The David Spisak Show in the center.
    Blog

    The AI Operating System that knows your customers better than you do

  • Resources
    Knowledge Hub
    Explore the world of Automotive AI with tools, insights, and guidance designed to fuel your growth. Our Knowledge Hub is more than a library—it’s your trusted compass in the fast-changing world of AI.
    Explore Knowledge Hub
    Reports & White Papers
    Everything you need to know for future-proofing your business.
    Customer Testimonials
    Real dealers. Real results. And a whole lot of wins.
    Blog
    Hot takes, smart moves, and tech talk served when you need it.
    Case Studies
    Shifting into high gear with the industry’s top performers.
    AI Conversation Examples
    Read real dealer AI conversations across sales, service, and trade-ins.
    FAQ: AI in Automotive
    Smart answers to your smartest questions in Automotive AI.
    Three men smiling at the camera with a Car Dealership Guy logo in the background.
    Video

    Real insights on implementing, customizing, and operationalizing Automotive AI

  • Company
    About Impel
    Impel is the driving force behind modern automotive retail—powering every customer interaction with AI-fueled intelligence, speed, and connection to help businesses grow, adapt, and stay ahead.
    Learn more about Impel
    Leadership
    Want to see the future? Meet the team that’s building the engine.
    Careers
    Join us in driving the industry into the AI-powered era.
    Trust Center
    Built on trust, powered by protection—see how we keep your business safe and compliant.
    Newsroom
    Company news, awards, and industry buzz hot off the press.
    Customer Support
    Support that shows up, solves fast, and sticks around when you need it most.
    Contact Us
    Have questions? We’ve got experts with answers.
    Colorful data flow lines over a digital interface representing AI and data analytics.
    Blog

    Impel is building the playbook for verticalized Automotive AI

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  • Brazil
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Book a Demo
  • Why Impel?

    Impel is driving the AI revolution in automotive—fueling seamless experiences, stronger relationships, and serious business growth. Our end-to-end AI Operating System unifies every touchpoint, empowering teams to move faster, work smarter and stay ahead.

    See Why Impel Stands Out
    • Partners World-class partners in every corner of the globe.
    • Integrations Plug in. Sync up. No tech stack left behind.
    • Security & Compliance Built-in enterprise-grade security that’s always on guard.
    • OEM Programs Certified and co-op eligible solutions backed by the best OEMs in the biz.
  • Platform Overview

    Meet the only enterprise-grade Automotive AI Operating System built for every business, every team, and every touchpoint. Impel transforms how work gets done—streamlining operations, scaling impact, and unlocking performance at every turn.

    Explore the Impel Platform
    • Sales AI Sell smarter. Book showroom appointments faster. And close like a machine.
    • Service AI Keep your service bays full and your customers coming back.
    • Voice AI
    • Chat AI Your best rep—cloned, caffeinated and ready to convert, 24/7.
    • Marketing AI Turn every touchpoint into loyalty fuel that lasts a lifetime.
    • Merchandising AI Make your VDPs the main attraction—so customers scroll, stop, and shop.
    • Automotive DealerAutomate the grind and crank up efficiency across the entire customer lifecycle.
    • Enterprise Dealer GroupUnlock enterprise efficiency and scale without limits.
    • OEMOne voice. Every dealer. Perfectly on-brand, every single time.
    • AgencyRun smarter campaigns with data that drives and automation that flies.
    • Specialty Vehicle DealerBuckle up. Your digital interactions just got a high-octane upgrade.
    • Sales & BDCClose faster, sell smarter, and never let a hot lead go cold.
    • ServiceBoost revenue and retention with more fixed ops magic and less manual mayhem.
    • MarketingLaunch faster, smarter campaigns with AI-fueled insights and intelligent automation.
    • MerchandisingTransform your digital showroom into a scroll-stopping experience that sells.
    • Executive ManagementCommand growth from the driver’s seat with zero blind spots.
    • IT & OperationsUnify data, future-proof operations, and grow with confidence.
    • Sales ConversionFrom hot leads to sold rides—at record-breaking speed.
    • Service RetentionKeep your bays full and your loyalty meter maxed, all on autopilot.
    • Customer ExperienceTurn every touchpoint into a loyalty engine that wows every time.
    • Customer LoyaltyConcierge-level care that keeps them coming back again and again.
    • Operational EfficiencyDitch the drag—shift your operations into efficiency overdrive.
  • Knowledge Hub

    Explore the world of Automotive AI with tools, insights, and guidance designed to fuel your growth. Our Knowledge Hub is more than a library—it’s your trusted compass in the fast-changing world of AI.

    Explore Knowledge Hub
    • Reports & White Papers Everything you need to know for future-proofing your business.
    • Customer Testimonials Real dealers. Real results. And a whole lot of wins.
    • Blog Hot takes, smart moves, and tech talk served when you need it.
    • Case Studies Shifting into high gear with the industry’s top performers.
    • FAQ: AI in Automotive Smart answers to your smartest questions in Automotive AI.
    • Customer Reviews What global dealers think—unfiltered and unedited.
  • About Impel

    Impel is the driving force behind modern automotive retail—powering every customer interaction with AI-fueled intelligence, speed, and connection to help businesses grow, adapt, and stay ahead.

    Learn more about Impel
    • Leadership Want to see the future? Meet the team that’s building the engine.
    • Newsroom Company news, awards, and industry buzz hot off the press.
    • Customer Support Support that shows up, solves fast, and sticks around when you need it most.
    • Careers Join us in driving the industry into the AI-powered era.
    • Trust Center Built on trust, powered by protection—see how we keep your business safe and compliant.
    • Contact Us Have questions? We’ve got experts with answers.
    • AI Command Center
    • Sales AI
    • Service AI
    • Chat AI
    • Marketing AI
    • 360 Manager
  • Select your region and language.
    • United States
    • UK & Ireland
    • Australia & New Zealand
    • Mexico, Spain, Central & South America
    • Brazil
    • Middle East
Want to see how Impel integrates with your tech stack?
Discover our integrations here
Book a Demo

Newsroom Impel highlights connection between out-of-hours coverage and lead conversion

Motor Trader

Impel highlights connection between out-of-hours coverage and lead conversion

August 6, 2025
Close-up of a white car's front with sleek headlight and wheel, showcasing modern automotive design.
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Article Flat Sales, Larger Stakes: Work Every Lead or Lose the Month Read More

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Article
3 min read

Flat Sales, Larger Stakes: Work Every Lead or Lose the Month

The Labor Day bump never showed up. Vehicle sales fell 3.5% in September 2026 to a 16.0 million annual pace, according to TD Economics. Forecasters had expected 16.3 million. That’s a miss, not a meltdown. Still, a car sales slowdown changes the math. When the…

Read More
Article
7 min read

What Intelligent Automotive AI Conversations Actually Sound Like

Automotive AI conversations get judged on one question: does this sound like a person who knows what they’re talking about? Dealers ask it in every demo. Shoppers answer it in the first three seconds. And the honest truth is that a lot of AI in…

Read More
Article
5 min read

Impel Sales AI, Service AI, and Voice AI Are Now iMR Turnkey Approved for GM Co-op

GM just added a category to its Dealer Digital Solutions program, and it changes the math on Automotive AI. The category is called AI & Conversational Intel, and Impel Sales AI, Service AI, and Voice AI are all in it. All three are iMR Turnkey…

Read More
Article
5 min read

Impel Voice AI: A Digital Voice Assistant for Dealerships That Already Knows Who’s Calling

Your service phones are ringing. Your advisors are with the customers in front of them. And the callers on the other end? They’re hanging up and dialing the next dealer. That’s the pattern. 40% of service calls go unanswered at peak hours. 60% of those…

Read More
Article
5 min read

AI Raises Your Floor. Does It Remove the Bottom Rung?

By Michael Quigley, President & Chief Strategy Officer, Co-Founder at Impel People don’t learn this business in a classroom. They learn it in the doing. The new salesperson shadows the veteran, fumbles the first dozen follow-up calls, misreads a trade or two, and slowly, becomes…

Read More
News
8 min read

The CARS Act Is Here. Is Your Store Ready?

The California CARS Act (SB 766) takes effect October 1, 2026. And while the statute covers a lot of ground, one requirement should stop every dealer in the state: the total price has to be disclosed in the first written communication to a potential purchaser….

Read More

Ready to Experience

the Power of Impel?

See firsthand how our AI-driven solutions can boost your engagement, conversions, and revenue. Our experts are ready to show you the future of automotive retail.

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  • The Impel Platform
    • Platform Overview
    • Sales AI
    • Service AI
    • Chat AI
    • Marketing AI
    • Merchandising AI
  • Use Cases
    • Sales Conversion
    • Service Retention
    • Customer Experience
    • Customer Loyalty
    • Operational Efficiency
  • Business Type
    • Automotive Dealer
    • Enterprise Dealer Group
    • OEM
    • Agency
    • Specialty Vehicle Dealer
  • Resources
    • Knowledge Hub
    • Reports & White Papers
    • Blog
    • Customer Testimonials
    • Case Studies
    • Customer Reviews
    • FAQ: AI in Automotive
  • Company
    • About Impel
    • Leadership
    • Newsroom
    • Customer Support
    • Careers
    • Contact Us
  • Learn more
    • Why Impel
    • OEM Programs
    • Integrations
    • Partners
    • Security & Compliance
  • Teams
    • Sales & BDC
    • Service
    • Marketing
    • Merchandising
    • Executive Management
    • IT & Operations
  • Merchandising Products
    • 360 WalkArounds
    • Feature Tour
    • Video Tour
    • F&I Advantage
    • AI Image Enhancement
  • Trust Center
  • Terms & Conditions
  • Website Terms of Use
  • Privacy Notice
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