With Impel’s Chat AI, every shopper gets instant, humanlike engagement—and the team gets time back to focus on real connections. “It’s like having a full-time concierge on our website 24/7″, said Dan Sills, General Manager.
Impel’s Chat AI Drives Unmatched Efficiency and Engagement
Chat AI boosts efficiency, engagement, and leads
With Impel’s Chat AI, Elder Ford of Tampa has been able to drive greater efficiency, ensure no lead goes unanswered, and provide an exceptional customer experience around the clock. The platform’s ability to not only engage customers but also convert a significant portion into tangible appointments and leads has been a game-changer or the dealership’s online performance.
“Our online engagement has been completely transformed since implementing Impel’s chat solution. It’s like having a full-time concierge on our website 24/7. It handles thousands of leads a month, books appointments for our team, and gathers crucial customer information—all with humanlike fluency. Our staff is now free to focus on the leads that matter most and on building relationships—without the need to constantly babysit the chat or rescue conversations. And the results speak for themselves.”
Chat AI transformed the digital showroom experience for Elder Ford of Tampa – sending over 11K messages, generating 4,700+ chat leads (32% of which converted to showroom appointments), and acquiring 750+ phone numbers over a 3 month period.
For most dealerships, webchat feels like another job to manage. For Elder Ford of Tampa, it’s now a growth engine. With Impel’s Chat AI, every shopper gets instant, humanlike engagement—and the team gets time back to focus on real connections. As GM Dan Sills puts it, “It’s like having a full-time concierge on our website 24/7.”
Chat AI Drives Unmatched Efficiency & Engagement
1,500+
leads per month on average over 3 months
32%
of leads converted to showroom appointments on average
750+
phone numbers acquired over 3 months
Manually intensive sales tasks weigh down team performance
With humanlike conversational capability and the ability to answer complex questions about inventory, financing, trade-ins, and service, Chat AI provides immediate, personalized interactions that pre-qualify customers and reduce the need for staff intervention. Most importantly, Chat AI seamlessly schedules sales and service appointments directly within the conversation, ensuring a frictionless path from interest to action.
“Our online engagement has been completely transformed since implementing Impel’s chat solution. It’s like having a full-time concierge on our website 24/7. It handles thousands of leads a month, books appointments for our team, and gathers crucial customer information—all with humanlike fluency. Our staff is now free to focus on the leads that matter most and on building relationships—without the need to constantly babysit the chat or rescue conversations. And the results speak for themselves.”
Ready to Convert More Chats to Leads and Leads into Showroom Appointments?
See for yourself how “hiring” Chat AI can amplify your BDC and Sales staff efforts and boost your sales revenue.
