A closer look at Impel (formerly SpinCar) and GM’s CarBravo Partnership on CBT News

Impel (formerly SpinCar) CEO Devin Daly joined Automotive Venture’s Steve Greenfield on CBT News’ Friday Five to discuss Impel’s designation as 360 technology provider for CarBravo, GM’s recently announced new used car online platform. Impel was also named to GM’s Dealer Digital Solution Program, which makes the company’s industry-leading digital merchandising suite accessible to all GM dealers nationwide.

Watch as Devin and Steve discuss the vital need for digital engagement in today’s connected world, the implications of CarBravo’s launch into the competitive digital retailing space and the powerful benefits Impel’s platform can provide OEMs and auto retailers alike.