TrueCar Selects Impel as Strategic AI Partner to Power Next-Generation Car Buying Experience. Read More

What Our Customers
Are Really Saying

We build AI that works—but the real proof is in the feedback. Our customers are sharing how Impel helps them turn digital showrooms into revenue engines, and leads into loyal lifelong customers. Honest opinions with real insights, tangible impact, and results our customers see every day.

What Our Customers 
Are Really Saying

Impel AI is an amazing product!

Impel AI is an amazing product!

Automotive AI that’s trusted by the industry and proven by results

Team Impel is a true pleasure to work with.

Team Impel is a true pleasure to work with.

A great company to have in your corner!

A great company to have in your corner!

More Great Feedback From Our Customers

State-of-the-art merchandising product suite.

State-of-the-art merchandising product suite.
"Customers love getting those messages, because they don’t seem like they’re automated. At the same time, the sheer volume of what we’re able to do is mind-blowing. Now that we don’t have to worry about electronic communications anymore, we’ve turned our BDC agents into outbound call machines. The AI has freed up our employees to do things that matter more to the business in terms of customer connection and experience. I can honestly say, we were amazed at the results. The ROI of what we spent versus what we got is huge. The revenue increases we're seeing from getting customers back in our pipeline are huge. We also have more predictability of
Austin Conroy
Director of Fixed Operations, Rohrman Automotive Group

Behind every AI, there’s a team of real humans who’ve got your back, and our customers noticed.