Impel Acquires Automotive Customer Engagement Platform Outsell
in $100M+ Deal, Expanding to 8,000 Dealerships, 51 Countries. | Details


Impel Acquires Automotive Customer Engagement Platform Outsell
in $100M+ Deal, Expanding to 8,000 Dealerships, 51 Countries. | Details

Capture App

The fastest and easiest way to capture high-quality vehicle photos and generate full-motion 360° WalkArounds.

Impel’s Capture App enables anyone to capture consistent images and create professional-quality 360º WalkArounds

<0 Min.

Time to create 360º WalkAround, 64 vehicle images and Video Tour

0 Min.

Average time to get all digital 
assets live online via the car capture app


Faster than other vehicle
imaging solutions

Capture App iPhone Workflow

Intuitive workflows and processes ensure merchandising consistency

  • Structured image capture process

  • Image workflows can be customized by unit, model, and store as needed

  • AI Guided coaching and feedback

  • Proprietary VIN decoding algorithms

  • Dynamic prompts for feature close-ups

  • Seamless integration

How it works


Open Impel Car Capture App


Scan VIN or enter vehicle stock number


Walk around the vehicle


Shoot photos as directed by the Car Capture App


Place Ricoh camera inside the vehicle


Upload directly from the Car Capture App

AI Guided Image Capture ensures faster time to market

  • Real-time coaching, visual alerts, and feedback
  • Includes gyroscopic guidance on speed, pacing and leveling
  • Enhances spin quality and consistency
  • Significantly reduces reshooting and editing
  • Improves photographer productivity and speed
Capture App Scan and Upload workflow

Designed to take vehicles from the lot to the website in minutes.

  • Auto-synch with inventory feed
  • VIN scanner and type-ahead data entry
  • Real-time image preview
  • Wireless upload

Seamless integration with more than 150 website and feed providers

An SUV displayed on the screen of a smartphone.

Advanced photography controls for the highest image quality

  • Dynamic photo guides for consistent and intuitive image capture of every vehicle
  • Computer Vision AI ensures image clarity and focus
  • Background blur option for enhanced merchandising
  • Auto-focus, exposure, color and flash controls

Customized imaging workflows for more flexibility and speed

  • Tailored photo lists for different makes and models
  • Abbreviated pre-recon workflows to get online faster
  • Specific shot lists for different trim levels
  • Customized workflows by store

Additional Imaging Enhancements Available

Under the hood of a car close up.
Engine sound recording
Example of damage tagging.
Damage tagging
Car with a panoramic sunroof.
Overlay banners
Under carriage of car close up.
Undercarriage imaging

Automated generation of a fully interactive 360º WalkAround experience.

  • Computer Vision AI for an ultra-smooth 3D experience
  • Ricoh Theta integration for interior panoramic viewing experience
  • Optimized for desktop, tablet and mobile viewing experiences

Driving better business results.

Faster time to market

Eliminate costly delays in getting vehicles from the lot to your website.

Improved consistency and inventory coverage

Standardize your brand experience and eliminate the need for “coming soon” image placeholders.

Greater photographer efficiency

Improve performance with greater visibility enabled by automated process reporting.

Why Dealers Choose Impel

“Impel is amazing! The app saves me time and allows me to get more vehicles online in a single day than a standard camera would allow. It also provides our customers with a complete view of the vehicles, inside and out.”

Vehicle imaging made easy.

Advanced photography tools and structured imaging workflow all packed into one easy-to-use mobile app. Request a demo today to learn what Impel’s car capture app can do for you.