Impel is driving the AI revolution in automotive—fueling seamless experiences, stronger relationships, and serious business growth. Our end-to-end AI Operating System unifies every touchpoint, empowering teams to move faster, work smarter and stay ahead.
Shift Your Operations into
High Gear with Impel AI
Power up your performance by unlocking your team’s full potential. From task to transformation, Impel AI makes your operations tighter, faster, smarter—and your team stronger than ever.
Power for Every Team. Fuel for Every Move.
Less grind, more greatness. Impel AI is the secret weapon for smarter scale. It automates the busywork, connects the dots, and fuels every department with insights that actually move the needle.
From showroom floor to service bay, your teams can think bigger, act faster, and deliver wow-worthy experiences at scale. This is how you do more with less—and keep growing without burning out. Leaner operations. Bigger outcomes. That’s performance redefined, the Impel AI way.

The Ultimate Force Multiplier
for Your Operations
You don’t need more people. You need more power per person. Impel AI turns everyday tasks into game-changing performance at every level of your organization.
The Fast Lane to Productivity and Profit
Dealerships don’t grow by adding headcount—they grow by adding horsepower. Impel AI rewrites the rules—turning lean teams into high-output powerhouses through automation, intelligence, and impact.
Automation That Takes the Wheel
Why grind when you can glide? Impel AI automates the grunt work across every department, slashing handoffs and turning chaos into cruise control. Your operations? Running smoother than ever.
Always Running. Always Remarkable
Scale the magic, skip the burnout. With 100+ touchpoints firing on autopilot, Impel AI keeps the conversations hot, your brand sticky, and your team cool as ever. Efficiency never looked this good.
Outreach That Knows When to Show Up
Precision beats noise. Every. Single. Time. Impel AI senses the moment and strikes with precision— sending the right message, at the right time, to the right person. Now, every ping’s a power move.
Every Touchpoint. One Seamless Ride.
Patchwork solutions won’t cut it. Impel AI syncs your tech, personalizes every message, and keeps the customer journey smooth from hello to handoff. Retention? Consider it locked.
Sales AI
Meet the sales machine that never sleeps. Sales AI responds instantly across email and SMS, handles lead nurturing at scale, and delivers VIN-level intelligence without a hitch. It doesn’t call in sick, take breaks, or drop the ball—it just keeps deals moving, 24/7.
While your team focuses on closing, Sales AI handles everything else behind the scenes. Fewer bottlenecks, faster pipelines, and zero extra headcount. That’s sales ops with serious horsepower.

Marketing AI
Turn one-size-fits-all marketing into a lean, mean growth machine. Marketing AI automates 100+ dynamic touchpoints across the lifecycle—delivering value-packed messages that drive service and sales.
Your campaigns hit harder, your team works smarter, and your budget stretches further. It’s the kind of marketing muscle that turns operational efficiency into lasting business impact.

Service AI
Service lanes at max capacity—without max headcount. Service AI delivers hyper-personalized texts and emails, answers questions, and books appointments in real time. It’s the fixed ops force multiplier that streamlines your workflow, boosts bay utilization, and frees up your advisors to focus on what matters most: your customers. Less chaos, more revenue. That’s how smart service gets done.

Chat AI
Keep your leads warm and your teams cooler. Chat AI works 24/7 across your website, email, social media, and more—answering questions, qualifying leads, booking appointments, and moving shoppers down the funnel.
It’s your always-on AI specialist that turns interest into action and browsers into buyers. All signal, no noise—and no handoffs that slow you down. This is efficiency that speaks volumes (literally).

AI Helps This Dealer Do More With Less
Hear how Impel AI helped Ourisman Ford drive greater productivity and revenue growth across the entire customer lifecycle.

Christopher Legg, Ourisman Ford
Fully Integrated for Maximum Impact
Impel AI syncs with your CRM, DMS, and website seamlessly—no steep learning curve, just instant alignment, smarter insights, and smoother workflows that make every part of your operation run sharper. It’s the connection that helps you fire on all cylinders.
All-In-One Operations. All-Out Performance.
Why juggle point solutions when you can run the whole show from one powerhouse? Impel’s industry-leading Automotive AI Operating System cuts through the clutter, sharpens your stack, and unlocks a cleaner, meaner, more profitable way to work.
Test Drive the Future Today
Ready to Put Your Operations in Overdrive with Impel AI?
Impel AI turns your dealership into a well-oiled machine—automating tasks, syncing systems, and boosting output across the board. Let us help you turbocharge your operation.



