The world of AI is rapidly evolving, and an increasing number of dealerships are incorporating it into their daily practices. However, many dealerships struggle to dedicate sufficient time and resources to proactive business development in their service operations. That’s why we developed Service AI. By providing a cost-effective and fully-automated communication platform, Service AI enables dealers to drive more service appointments and enhance the overall customer experience.
In our latest edition of our Direct From the Dealer series, Paul Hepp, Digital Marketing Director at O’Brien Auto Team, discusses how implementing Impel’s Service AI technology has significantly impacted their dealerships. According to Paul, “what’s great about this tool is that it started pushing people towards the online scheduler without having to have that human interaction.” Impel’s Service AI has allowed the O’Brien Auto Team to seamlessly improve their processes, freeing up service advisors from being tied to the phone all day.
Since implementing Impel’s Service AI technology, the O’Brien Auto Team has had impressive results:
- An increase in appointment rate by roughly 32%
- More than 600 incremental service appointments have been set
- Reengaged with over a thousand customers in a short time span
- A significant reduction in inbound phone calls
It’s possible to improve customer loyalty and retention along with service revenue. Hear more from Paul about the power of Service AI.
